Chivas Regal 18 Blue Signature is the blended scotch whisky created uniquely in honour of Vietnam whisky drinkers. CR18 Blue Signature branded its image to be the whisky of business and success, hence for the blue packaging representing hope.

Our task is to deliver this messages through photographs with different occasions to enjoy CR18 Blue Signature, plus gifting seasons. Also to create a source of assets designated for Vietnam market for future usage.

CREDITS
CREATIVE DIRECTOR
tam nguyen
CREATIVE PLANNING
vu nguyen & cam tran
ART DIRECTOR
cam tran